ljchaplin is a West Australian women’s ready-to-wear fashion label by designer Lauren Chaplin. Debuting in April 2013 with her Autumn / Winter collection, ljchaplin is fast becoming the go-to label within the local industry for high quality speciality garments for those looking for that signature piece to add to their wardrobe.
ljchaplin collections are primarily dresses that take you from the boardroom to the after 5. Designer Lauren, who originally hailed from a corporate background, found that she struggled to find classic pieces that were suitable for work but could be carried on into the night for those after 5 engagements. She also found that she felt the most sexiest when she was wearing a dress that fitted her like a glove but still carried a flattering and classic hemline, something that can beheld from season to season.
Since its debut, ljchaplin was offered the opportunity to feature on the catwalk at International Fashion Week on the Sunshine Coast, Queensland collaborating with fellow Australian designers Jessica Bratich and Jonte. Locally, the label has been involved with Perth Fashion Festival sharing the runway in the Designer Capsules Collection.
2014 marks the year of her third collection, Spring Summer 14/15 ‘Moroccaine’ where Lauren was inspired by the country Morocco and their vibrant lifestyle. Drawing from this inspiration, the collection focuses on bright colours with simple, classic styling. After a recent trip to Hong Kong to attend their annual Fashion and Textile Trade Fair, Lauren is excited to develop the label and establish herself as the designer for that signature piece.
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